An Annual sales Conference is an opportunity to create alignment in our sales force for the year ahead. Develop a clear plan to provide company updates, reinforce our sales strategy and drive behavioral change. Ultimately, we want to create an environment achieve our goals for the year. Incorporate all employees in the same ambience with the strategy for a new year is essential to a company’s success. Deeplaid Laboratories Limited arranged an ‘20th Annual Sales Conference 2020’ was held on 1st March, 2021 at Officers Club, Ramna, Bailey Road, Dhaka, Bangladesh. The chief guest Mr. Lion Habibur Rahman, prominent social worker, Honorable Chairman and Managing Director of Deeplaid Group of Companies was present at the moment of joy of the family. Special Guest of Deeplaid Laboratories Ltd, Director, HR & Admin Lion Shahena Rahman, another special guest Mr. Abdul Latif Howlader, Technical Director, Deeplaid Laboratories Ltd and Executive Director, Mr. Qazi Abdur Razzaque, was present in the occasion. The Sales Conference was presided by Mr. H.M. Syfullah, Head of Sales & Marketing, Deeplaid Laboratories Ltd. On this day, near about 650 peoples were gathered in conference. This program had 2 session. At first session, different categories of award were provided to the sales young stars of Deeplaid family for their sales achievement. Session two was Raffle draw, Conducted by field force and they were the special participant for this event. Finally Head office employees & Field force were attended at group wise Photo Session. In conclusion ‘20th Annual Sales Conference 2020’ was successfully completed by the grace of Almighty of Allah.